May 7, 2008 to November 30, 2016


Activity is Ongoing
Scholarly Activity Role: 
Organization Name: 
Founder and Consultant
Role or Title within the Organization: 

Consulting for Altus Pharmaceuticals, Reimbursement Intelligence, Radical Group

·      Prepared forecast employing epidemiological information and calibrating with secondary and primary information

·       Conducted sensitivity to determine the impact of market growth, market share and compliance rates

·        Planned and Implemented primary market research studies with Managed Care Payers as well as Advisors/Consultants to Managed Care Plans

·      Implemented market research to quantify Managed Care reimbursement, Utilization and Pricing Tiers for current and new products

·      Planned and implemented ATU market research studies, segmentation research, concept testing, evaluation of messages and provided analytic insight in the oncology and HIV markets for Savient Pharmaceuticals, SBR and other clients

·      Provided key recommendations for  $3MM a year Promotional Speaker Programs through survey research  ROI analyses

·      Conducted  Customer Satisfaction Studies which helped revenue increases of 10% a year

·      Estimated the  impact  of  competing drug launches on use of Oxandrin in the HIV and Oncology markets