An exploration of organizational structure and strategy in virtual organizations: A literature review

This article was accepted for publication in this journal by Wyvern Publishers in October, 2015 but with revisions due November 25, 2015.

Abstract: 

 Abstract

The study of organizational structure and strategy in virtual organizations is a broad and current topic. This literature review includes a number of virtual organizational theorists’ and authors’ positions and philosophies about how structure and strategy affect the virtual organization. The virtual organization exists because of the need to conduct business in a fast-paced, innovative, global market place whose reach to clients and customers is exponentially staggering. The world has moved to another plateau in doing business.

In order for the virtual organization to be successful, leadership (E-leaders) must be able to depend on the structure of the organization to support the strategy necessary to build a business that could thrive. The structure of the organization must include talented people who are innovative and visionary within this new entity, and leaders need to learn how to lead, manage, and earn trust in this environment. The rhetoric concerning virtual organizations often entails mature communication methods and practices that need to support the new structural relationships. Most importantly, leaders need to respond quickly and make timely decisions in order to maximize human capital--skills and talent--to accomplish strategic plans, including innovative genius, none of which is exclusive of return on investment. The structure of an agile organization facilitates swift responsiveness. This literature review contains a discussion of these important aspects of virtual organizational structure and strategy and ways to manage the human capital in a synthesized snapshot for the reader, which includes over 80 references in the bibliography.

Keywords: communication in virtual organizations, decision-making in virtual organizations, innovation in virtual organizations, human capital management, social networking, technology in virtual organizations, virtual organizational strategy, virtual organizational structure

This publication has been peer reviewed.
Publication Type: 
Journal Article
Authors: 
D’Urso, P., Graham, D., Krell, R., Maul, J., Pernsteiner, C., Shelton, D., & Piercy, G.
Year of Publication: 
2016
Journal, Book, Magazine or Other Publication Title: 
Journhal of Perspectives in Organizational Behavior, Management, & Leadership.
Boyer's Domain: 

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