Human Capital and IPO Performance

Project Lead: 
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Fiona Sussan, MBA, Ph.D.

Fiona Sussan
First and Last Name: 
Fiona Sussan


Member for
8 years 3 months
Is There A Global Multichannel Consumer?
Stakeholder Considerations and Action Orientation among Managers in the Military
Are Entrepreneurial Countries Good, Happy, Healthy for Entrepreneurs?
Converging Satisfaction in the U.S. and China
An Integrative Approach to eWOM and Marketing Communications
Is There A Source Expertise Reversal Effect in Familiar Popular versus Unfamiliar Niche Products?
One Size does not Fit All: Bilingual Training Effectiveness in Healthcare Translation
Not All Adaptive Selling to Multichannel Consumers are Influential: the Moderating effect of Product Type and Behavior
Energy consumption, green-house gases emissions, water usage and waste practices: Evidence from Top Global 100 firms in the area of sustainability
Small Business Success and Social Capital: A Multi-Cultural Approach
The Brain Drain of Entrepreneurial Talent
The Rise and Pitfalls of K-Entrepreneurship in balancing Creativity and Productivity: SMEs in Korea
Can The Ibn Saud Robot Really Learn The Emotional Facial Expressions of All Cultures?
Stakeholder Considerations and Action Orientation among Managers in the Military.
Tech grad, innovation, and IPO success of hi-tech firms
Converging and Diverging Forces on Brand Preferences: Comparative Empirical Analysis of Hollywood Movies in US and China
Effects of exploration and exploitation on firm performance: A large scale study of technology-based firms in S. Korea.
Does the Salesperson have the Midas touch? The Moderating Effect of Adaptive Selling on the Purchase Intention of the Multichannel Consumer.
Digital Privacy: Philosophical Underpinnings.
Virtual Internships as Organizational Sustainable Action to Anthropogenic Climate Change
Is “Entrepreneurial Ecosystem” an Ecosystem or Just a Clever Metaphor?:The Case of China.
A Sub-Regional Cultural Perspective on Hispanic Financial Planning
Leveraging ICTs for Better Lives.
Digital Privacy in the Middle East Region
The Sustainable Value-Added Model (SVA): An Interdisciplinary Approach to Corporate Sustainability and Strategic Planning.
Big Data and Marketing in Latin America.
The Entrepreneurial ecosystem in South Korea
Effects of International Diversification & Firm Resources on Firm Performance Risk.
Stakeholder Considerations and Timeliness of Action by Managers in the U.S. Military
Converging and Diverging Forces on Customer Satisfaction: Comparative Empirical Analysis of Hollywood Movies in US and China.
Not All Adaptive Selling to Omni-Channel Consumers is Influential: the Moderating Effect of Product Type
Guiding when the consumer is in control: the moderating effect of adaptive selling on the purchase intention of the multichannel consumer
Digital Privacy: A Conceptual Framework for Business
Tradeoff between Creativity and Productivity in Technology-based SMEs Performance: Policy Implications in South Korea
Digital Entrepreneurial Ecosystem
Financial Returns of Pharmaceutical American Depository Receipts (ADRs): Do they perform better than U.S. Pharmaceuticals or S&P 500?
University of Phoenix Courses: 
Professional Bio: 
For the past fifteen years, Professor Sussan’s research in online consumer behavior has won awards from Association for Consumer Research (ACR), American Marketing Association (AMA), Emerald, National Geospatial-Intelligence Agency, and others, with all of her work emphasizing the changes Internet brought forth to consumer behavior, marketing strategies, and even Intellectual Capital reporting. Her latest award in 2015 from AMA American Collegiate Retailing Association investigates online multichannel consumer behavior and informs the adaptation sales profession needs to do. Her award winning research focuses on digitalization and its impact on consumer behavior, marketing communications, selling technique, and entrepreneurship. Her reserach has been published in Journal of Business Research, International Marketing Review, Journal of Intellectual Capital, Journal of Retailing and Consumer Services, Journal of Consumer Marketing, Corporate Communications, Asian Journal of the Asian Pacific Economy, Journal of Payments Strategy and Systems, International Journal of Business and Globalization, SAM Advanced Management Journal, International Journal of Applied Management Science, Journal of Military and Information Science, the Japan Journal of Administrative Science, among others. Professor Sussan serves on editorial boards of various journals. In 2015, she was a keynote speaker on economic policy and entrepreneurial ecosystems for the ASEAN-Korean Forum in Seoul, Korea. In 2015 – 2016, Professor Sussan co-authored the first global digitization Index (Telefonica Index of Digital Life) with a Global Fortune 100 company investigating digitalization and its impact on daily lives in more than 30 countries. During the same time, Professor Sussan was a Senior Fellow at School of Policy, Government, and International Affairs, George Mason University. Prior to her academic career, Professor Sussan worked in international finance industry as an international bond trader in Tokyo, Hong Kong, London, and New York. She has been featured in the Japan Times. Originally a native from Hong Kong, Professor Sussan is fluent in Cantonese, Putonghua, Japanese, and English.
Degrees Completed: 
Doctoral Degree
City Univeristy of New York
Masters Degree
Master of Business Administration Marketing
Baruch College
Academic Appointments: 
University Research Chair
Honors and Awards: 
Emerald LiteratiNetwork Journal of Intellectual Capital 2013 Highly Commended Paper Award
Professional Education: 
Postdoc Fellowship National GeoSpatial Intelligence Agency
Professional Suffix: 
MBA, Ph.D.
Primary College or School: 

This project looks at the relationship between pedigree education (Ivy League) and IPO success. Project lead is Faculty Radostina Petava. If you are interested in contirbuting in collecting data, running models, or literature review, please contact project lead.

Boyer's Domain: 


David Blum's picture David Blum | May 25, 2016 12:23 am MST


I would be interested in working on this project.  My research focus is on venture capital.  Please contact me.


Santosh Sambare's picture Santosh Sambare | November 2, 2016 7:36 am MST



I am interested in working on this project. My interest is in global businesses mainly in the pharmaceutical and telecommunications industries.  Pleae contact me


Santosh Sambare

Cell 781-254-6633