Collaborative Innovative Leadership and Emerging Social Media Technologies, eChap 9

Abstract: 

 

Abstract: 

During the 21st century, businesses benefit from two key components of effective innovation: social media and collaboration. This chapter provides an in-depth analysis to study the interrelatedness of these components.  Featured in this chapter are classroom exercises to deepen the learning of students. By providing multiple recent social media examples, the reality of the integral ways in which social media permeates our lives is delivered. Introduced in the chapter is a sixth discipline, an extension of Senge’s five disciplines of collaboration. Through the presentation of a new leadership model based upon the six disciplines, the impact of social media is examined. The conclusion of the chapter contains definitions of the concepts introduced. The use of social media has been and still remains a strategically keen tool in business effectiveness.

This publication has been peer reviewed.
Publication Type: 
Book Chapter
Authors: 
Bethany Mickahail
Kaye Andrewa
Year of Publication: 
2015
Journal, Book, Magazine or Other Publication Title: 
The Refractive Thinker®: Vol. IX Effective Business Practices in Leadership and Emerging Technologies:
Publisher: 
The Refractive Thinker®: Vol. IX Effective Business Practices in Leadership and Emerging Technologies:
Publication Language: 
English
ISBN Number: 
ASIN: B00UM9XTSY
Editors: 
Cheryl Lenz, PhD
Boyer's Domain: 
Associated Awards: 
Finalist Award in the 2015 Anthology category of the Next Generation Indie Book Awards.

Additional content will be provided upon request.